tag:blogger.com,1999:blog-2001975255275029632023-11-16T07:44:00.998-08:00Real Estate and MarketingPro-level Sales and Marketing Strategies for Real Estate Home Sellers.
Enter your e-mail address to receive a PDF copy of the last article.Anonymoushttp://www.blogger.com/profile/05627082753855732839noreply@blogger.comBlogger10125tag:blogger.com,1999:blog-200197525527502963.post-4908218738760620682017-01-17T14:48:00.000-08:002018-05-14T12:40:40.948-07:00Selecting & Buying your first Professional Office: The Story of Two Buyers<span style="font-weight: bold;">Buyer A</span> thinks he has a bargain. He just bought a house located on a side street at a 20% discount.
He’s opening his professional office there, and is smartly eliminating his rent payments. He’s now going to reap the benefits of owning his own office and paying himself rent.
<br />
<br />
<span style="font-weight: bold;">Buyer B</span> has a similar situation. However, Buyer B thinks differently than Buyer A. He sought out a location with a high volume of traffic so that he could capture the attention of thousands of people passing by each day. He understands how the right signage could attract numerous new customers to his professional practice. He knows he needs a high traffic location to benefit from the use of signage.
<br />
<br />
If Buyer A wanted the same exposure, he would have to purchase advertising space on a billboard in a high traffic area, which will often cost as much as a mortgage payment each month, and the billboard might not be available in the area.<br />
<br />
<span style="font-weight: bold;">Buyer B benefits from free advertising to thousands of people every week.</span> The right message on Buyer B’s sign will drive significant business to his office. He has the potential to pay his mortgage and fuel further growth solely from the new business from free advertising.<br />
<br />
<div style="text-align: center;">
<span style="font-weight: bold;">Buyer B is essentially getting his office for free.</span>
</div>
<span style="font-weight: bold;"><br /></span>
Fast forward 20 years and you’re likely going to see Buyer B with a large business and land appreciation worth significantly more than Buyer A's gains.
<br />
<br />
<div style="font-weight: bold; text-align: center;">
Don't be Buyer A! <br />
<br /></div>
<!-- <span style="font-weight: bold;"><br />UPDATE: SOLD. GREAT JOB CREW!</span> --> <br />
If you have any questions, call Scott:
813-324-1005 Ext 701
We're selling a great property that fits the business strategy covered by this article. The address is (removed - sold). Other business people pay thousands a month for signs to generate new business. As the owner of this property, your sign is Free! Thousands of potential new customers will see your sign daily!<br />
<br />
Location, Location, Location! Come see how great this opportunity can be for you!<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<iframe allowfullscreen="" frameborder="0" height="315" src="https://www.youtube.com/embed/z9axt_uu8bI" width="560"></iframe></div>
<a href="http://www.Polisar.net/">Website: www.Polisar.net</a><br />
<br />
Compare this opportunity to buying an office on a side street. There is no comparison.The side street office has to pay significant money for advertising just to match the exposure you’re getting for free.<br />
<br />
The exposure you can achieve with this location can attract enough new business to pay your mortgage and fuel your additional growth.<br />
<br />
Call Scott and come see this property for yourself. <br />
Phone: 813-324-1005 Ext 701<br />
<br />
Property Price: Removed<br />
<br />
If you're looking for a professional office, don't miss this opportunity. Schedule an appointment NOW!<br />
<div style="text-align: center;">
REAL ESTATE AGENTS WELCOME<br />
Interested parties without agents are also welcome:</div>
<br />
CALL SCOTT FOR SHOWING: 813-324-1005 Ext 701 <br />
Broker/Owner:<br />
Hunt Realty Group<br />
Al Carapella - Broker <br />
CALL SCOTT TO SEE THIS PROPERTY: 813-324-1005 Ext 701 <br />
SOLD<br />
<br />
<!---->
<script>(function(w,d,t,r,u){var f,n,i;w[u]=w[u]||[],f=function(){var o={ti:"5089656"};o.q=w[u],w[u]=new UET(o),w[u].push("pageLoad")},n=d.createElement(t),n.src=r,n.async=1,n.onload=n.onreadystatechange=function(){var s=this.readyState;s&&s!=="loaded"&&s!=="complete"||(f(),n.onload=n.onreadystatechange=null)},i=d.getElementsByTagName(t)[0],i.parentNode.insertBefore(n,i)})(window,document,"script","//bat.bing.com/bat.js","uetq");</script><noscript><img src="//bat.bing.com/action/0?ti=5089656&Ver=2" height="0" width="0" style="display:none; visibility: hidden;" /></noscript>Anonymoushttp://www.blogger.com/profile/05627082753855732839noreply@blogger.com0Riverview, FL, USA27.8661364 -82.32648089999997927.7538289 -82.487842399999977 27.9784439 -82.16511939999998tag:blogger.com,1999:blog-200197525527502963.post-63359337803943795932015-09-10T09:27:00.000-07:002015-09-10T09:27:24.141-07:0016 MILLION MORE HOUSEHOLDS BY 2024 MEANS OPPORTUNITY!<span style="font-family: Verdana, sans-serif; font-size: 10pt;">The Mortgage Bankers Association estimate
that up to 16 million more households will be formed by 2024. The driving force
behind the prediction is population growth (the report also breaks this down by race), and stages of life (age based.)</span><br />
<span style="font-family: Verdana, sans-serif; font-size: 10pt;"><br /></span>
<span style="font-family: Verdana, sans-serif; font-size: 10pt;">A link to the short version of the report can be found
here: <a href="https://goo.gl/GwcRqk">https://goo.gl/GwcRqk</a></span><br />
<span style="font-family: Verdana, sans-serif; font-size: 10pt;"><br />A link to the full report can be found here: <a href="https://goo.gl/GwcRqk">https://goo.gl/GwcRqk</a></span><br />
<br />Anonymoushttp://www.blogger.com/profile/05627082753855732839noreply@blogger.com0tag:blogger.com,1999:blog-200197525527502963.post-52120274421665267162015-02-20T15:57:00.001-08:002017-02-10T07:55:00.628-08:00How MLS Leadership can improve the industry<div>
<br /></div>
<div>
Amazing how local MLS has made aggregators the leaders in the real estate industry. </div>
<div>
<br /></div>
<div>It's two years later and the MLS that I belong to has come out with a great website which
should help take back authority from aggregators. See: <a href="http://www.State27Homes.com">
<span style="font-weight:bold;">State27Homes.com</span></a></div>
<div>
From my perspective the leadership of all the participating MLS "services", (basically all of them) are not putting their members first. They should be providing local search in a more user friendly way and be the main and only source for buyers. By doing so, they would be justifying the fees they charge members and the information would be timely for buyers. Everyone wins. Instead the management of the local MLS office makes the aggregators the authority in the industry. </div>
<div>
<span style="font-family: 'Helvetica Neue Light', HelveticaNeue-Light, helvetica, arial, sans-serif;"><br /></span></div>
<div>
<span style="font-family: 'Helvetica Neue Light', HelveticaNeue-Light, helvetica, arial, sans-serif;">Many brokers do well with the aggregators so they may say this is wrong, but if so, why do most sellers and buyers reference Zillow or the like as the authority? It's bad business. Doesn't effect me personally, but those that run the local MLS office in your area and elsewhere should consider the benefit of being the authority source for buyers. </span></div>
<div>
<br /></div>
http://realtormag.realtor.org/daily-news/2015/02/20/listhub-cuts-trulia#.VOfB7wz9FF4.twitterAnonymoushttp://www.blogger.com/profile/05627082753855732839noreply@blogger.com0tag:blogger.com,1999:blog-200197525527502963.post-91237996885984291642015-02-09T11:13:00.003-08:002015-02-09T11:36:53.060-08:005 WAYS TO INCREASE RESTAURANT PROFITS - A 4 PART SERIES (part 2)<h3>
<span style="font-family: Verdana, sans-serif; font-size: xx-small;">Part 2 of a 4 part series </span><a href="http://www.snagabiz.com/" style="font-family: Verdana, sans-serif; font-size: x-small;">www.SnagABiz.com</a> <span style="font-family: Verdana, sans-serif; font-size: x-small;"><a href="http://real-estate-and-marketing.blogspot.com/2015/01/5-ways-to-increase-restaurant-profits-4.html" target="_blank">Part 1</a></span></h3>
<h2 style="text-align: center;">
<span style="font-family: Arial, Helvetica, sans-serif; font-size: small;">REPEAT BUSINESS - THE KEY TO GROWING WEALTH</span><span style="font-family: Arial, Helvetica, sans-serif; font-size: xx-small;">!</span></h2>
<div>
<div>
<span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;">Increase customer visits to your restaurant:</span></div>
<span style="font-size: x-small;"><span style="font-family: Arial, Helvetica, sans-serif;">
</span>
</span><br />
<div>
<span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"> Once you gain those new customers, keep them and your existing </span></div>
<span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;">
</span>
<br />
<div>
<span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;">customers coming back. This might seem obvious, but what are you doing to make this happen?</span></div>
<span style="font-family: Arial, Helvetica, sans-serif;"><span style="font-size: x-small;">
</span></span>
<br />
<div>
<span style="font-family: Arial, Helvetica, sans-serif;"><span style="font-size: x-small;"><br /></span></span></div>
<span style="font-family: Arial, Helvetica, sans-serif;">
</span>
<div>
<span style="font-family: Arial, Helvetica, sans-serif;"><span style="font-size: x-small;">A great experience is expected if you want repeat patronage, but you can also influence return visits.</span></span></div>
<span style="font-family: Arial, Helvetica, sans-serif;">
<div>
<span style="font-size: x-small;"><br /></span></div>
<div>
<span style="font-size: x-small;">If you create specials, they should be the most profitable items on your menu </span><br />
<span style="font-size: x-small;">(on a % basis), and should be changed regularly. Some specialty winners can become part of your regular menu. If you change your specials weekly or </span><br />
<span style="font-size: x-small;">bi-weekly, create a quality handout to hand out to your customers with their dining check letting them know the schedule of your specials. Handouts should also be given for special holiday dishes or events, and for limited-time plates.</span></div>
<div>
<span style="font-size: x-small;"><br /></span></div>
<div>
<span style="font-size: x-small;">Collect e-mail address for the same purpose of the handouts and create an e-mail campaign schedule around your specials. By the way, specials don’t mean discounts. It means something different from your normal menu.</span></div>
<div>
<span style="font-size: x-small;"><br /></span></div>
<div>
<span style="font-size: x-small;">I’m not a believer in coupons or “two for one” specials unless you’re a fast food joint. If you want to buy a customer a drink or give the table something extra AFTER they’ve come back, that’s great. In my opinion, if you offer a coupon, you’re devaluing your menu and you’re training many people to wait for the next coupon before they will return again. Improve your customer’s experience and coupons won’t be necessary.</span></div>
<div>
<br /></div>
<div style="font-size: x-small;">
<span style="font-size: x-small; line-height: 24.564001083374px;">Part 3 of 4 will appear next week: 3</span><span style="font-size: x-small; line-height: 24.564001083374px;">. Increase the average bill per table. End Part 2</span></div>
<div style="font-size: x-small;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjT2NxNgOx1S2kRPfQhumcE8aZA9iFKEMSySla-vAvfNllX1LwX1jVG8R6gUIZGkP4cKBzsrwz55hyxJm6hyJJ2MJVd1NiVMRziZWofRaFeljbVVfcGuCZIYvdcfDhyphenhyphenTyj8zsz3iur2sgVn/s1600/Restaurant+price+and+location+01-31-15.jpg" imageanchor="1" style="font-size: small; margin-left: 1em; margin-right: 1em; text-align: center;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjT2NxNgOx1S2kRPfQhumcE8aZA9iFKEMSySla-vAvfNllX1LwX1jVG8R6gUIZGkP4cKBzsrwz55hyxJm6hyJJ2MJVd1NiVMRziZWofRaFeljbVVfcGuCZIYvdcfDhyphenhyphenTyj8zsz3iur2sgVn/s1600/Restaurant+price+and+location+01-31-15.jpg" height="283" width="400" /></a></div>
</span><br />
<div class="separator" style="clear: both; font-family: Arial, Helvetica, sans-serif; font-size: small; text-align: center;">
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YouTube Video of the Riverview Restaurant:</div>
<span style="font-family: Arial, Helvetica, sans-serif; font-size: xx-small;"></span><br />
<div>
<span style="font-family: Arial, Helvetica, sans-serif; font-size: xx-small;"><span style="font-size: x-small; line-height: 24.564001083374px;"><a href="http://youtu.be/GLYhzM_SBlA?t=35s">Riverview Restaurant Video</a> </span></span></div>
<span style="font-family: Arial, Helvetica, sans-serif; font-size: xx-small;">
</span></div>
Anonymoushttp://www.blogger.com/profile/05627082753855732839noreply@blogger.com0tag:blogger.com,1999:blog-200197525527502963.post-46998495525285318412015-01-31T16:42:00.001-08:002015-02-07T08:53:24.698-08:005 WAYS TO INCREASE RESTAURANT PROFITS - A 4 PART SERIES<div class="MsoNormal">
<span style="line-height: 115%; mso-bidi-font-family: Arial; mso-bidi-font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";"><span style="font-family: Verdana, sans-serif; font-size: xx-small;">Part 1 of
a 4 part series <a href="http://www.snagabiz.com/">www.SnagABiz.com</a></span><o:p></o:p></span></div>
<div class="MsoNormal">
<span style="line-height: 115%; mso-bidi-font-family: Arial; mso-bidi-font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";"><span style="font-family: Verdana, sans-serif; font-size: xx-small;"><br /></span></span></div>
<div class="MsoNormal">
<span style="line-height: 115%; mso-bidi-font-family: Arial; mso-bidi-font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";"><span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;">The
reason so many people (just like you) are in the restaurant business is because
of the great wealth and lifestyle it offers a successful restaurateur.</span><o:p></o:p></span></div>
<div class="MsoNormal">
<span style="line-height: 115%; mso-bidi-font-family: Arial; mso-bidi-font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";"><span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"><br /></span></span></div>
<div class="MsoNormal">
<span style="line-height: 115%; mso-bidi-font-family: Arial; mso-bidi-font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";"><span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;">Every business
has a 10-to-20% ability to improve profits and efficiency. When you buy your
restaurant, you will have the opportunity to make your footprint toward increasing
profits. If you already own a restaurant, choose some or all of the methods
listed below to help you increase your profits.</span></span></div>
<span style="font-family: Arial, Helvetica, sans-serif;"></span><br />
<div style="text-align: center;">
<span style="font-family: Arial, Helvetica, sans-serif;"><span style="font-size: x-small; line-height: 115%;">Increase New Customer Traffic:</span></span></div>
<span style="font-family: Arial, Helvetica, sans-serif;">
</span>
<br />
<div style="text-align: center;">
<span style="font-family: Arial, Helvetica, sans-serif;"><span style="font-size: x-small; line-height: 115%;">Attracting new customers is how you fuel growth.</span></span></div>
<span style="font-family: Arial, Helvetica, sans-serif;">
</span>
<br />
<div style="font-size: small; text-align: left;">
<span style="font-family: Arial, Helvetica, sans-serif;"><span style="font-weight: normal;"><span style="line-height: 115%;"><br /></span><span style="line-height: 115%;">How do you attract new customers?</span><span style="line-height: 115%;">
<br />Marketing, marketing, and more marketing!</span></span></span></div>
<span style="font-family: Arial, Helvetica, sans-serif;">
</span>
<br />
<div style="font-size: small; text-align: left;">
<span style="font-family: Arial, Helvetica, sans-serif;"><span style="font-weight: normal; line-height: 115%;"><br /></span></span></div>
<span style="font-family: Arial, Helvetica, sans-serif;">
</span>
<br />
<div class="MsoNormal" style="font-size: small;">
<span style="font-family: Arial, Helvetica, sans-serif;"><span style="line-height: 115%; mso-bidi-font-family: Arial; mso-bidi-font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";"><span style="font-weight: normal;">Marketing
covers many areas of customer acquisition. It’s like an umbrella with
sub-activities underneath. Branding and advertising are examples of two
functions that fall under the marketing umbrella.</span><o:p></o:p></span></span></div>
<span style="font-family: Arial, Helvetica, sans-serif;">
</span>
<div class="MsoNormal" style="font-size: small;">
<span style="font-family: Arial, Helvetica, sans-serif;"><span style="font-weight: normal; line-height: 115%;"><br /></span></span></div>
<span style="font-family: Arial, Helvetica, sans-serif;">
<div class="MsoNormal" style="font-size: small;">
<span style="font-weight: normal; line-height: 115%;">If you already advertise using older traditional
methods, cut away <br />10-to-20% of your budget for online methods which should
include Facebook for local targeting, Google, and Youtube. If your budget
allows it, several other social media sites should be tested.</span></div>
<div class="MsoNormal" style="font-size: small;">
<span style="font-weight: normal; line-height: 115%;"><br /></span></div>
<div class="MsoNormal" style="font-size: small;">
<span style="line-height: 115%; mso-bidi-font-family: Arial; mso-bidi-font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";"><span style="font-weight: normal;">Best
Method: Hire a marketing pro who uses current media methods. A pro can
set-up an actual program –vs- simply running ads. If you want to do it
yourself, create your own program and experiment with different online ads until
you find what works best for your restaurant.</span></span></div>
<div class="MsoNormal" style="font-size: small;">
<span style="font-weight: normal; line-height: 115%;"><br /></span></div>
</span><span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"><div class="MsoNormal">
<span style="font-weight: normal; line-height: 115%;">Branding
is also important. Branding isn’t advertising. Without writing in detail, the
simplest way to explain branding is that your brand is what people think of
your company. You create the brand message (fine dining with xyz atmosphere /family
friendly pizza restaurant, etc.). Your customers’ opinions and relationship
with your operation forms your brand.</span></div>
<div class="MsoNormal">
<span style="font-weight: normal; line-height: 115%;"><br /></span></div>
<div class="MsoNormal">
<span style="font-weight: normal; line-height: 24.564001083374px;">Numerous marketing methods exist depending on whom you’re targeting. Mobile applications are becoming easily available. They may be right for your operation. It’s worth looking into.</span></div>
<div class="MsoNormal">
<span style="font-weight: normal; line-height: 24.564001083374px;"><br /></span></div>
<div class="MsoNormal">
<span style="font-weight: normal; line-height: 24.564001083374px;">A social media business page presence for each channel, along with an easy to use website which includes your menu and directions to your location, will help to draw new customers into your restaurant.</span></div>
<div class="MsoNormal">
<span style="font-weight: normal; line-height: 24.564001083374px;"><br /></span></div>
<div class="MsoNormal">
<span style="font-weight: normal; line-height: 24.564001083374px;">In today’s world, your website should be responsive. It means that if someone is viewing your site on a mobile phone or other device, the user doesn’t need to pinch the screen in or out to read your content. Instead, your page should adjust your content to fit comfortably into the device displayed (cell phone, tablet etc.), so that the user’s experience flows.</span></div>
<div class="MsoNormal">
<span style="font-weight: normal; line-height: 24.564001083374px;"><br /></span></div>
<div class="MsoNormal">
<span style="font-weight: normal; line-height: 24.564001083374px;">Customers won’t notice a good functioning site, but a <br />non-responsive site may frustrate them. They may go to your competitor’s website, which may then lead some of your customers to dine elsewhere.</span></div>
<div class="MsoNormal">
<span style="font-weight: normal; line-height: 24.564001083374px;"><br /></span></div>
<div class="MsoNormal">
<span style="font-weight: normal; line-height: 24.564001083374px;">Online reviews are important. They can help create new customer traffic or keep diners away. Part of your marketing effort can include encouraging customers to go online and give you a great review. Methods exist to help this along. Feel free to call us to discuss what you can do in this area.</span></div>
<div class="MsoNormal">
<span style="font-weight: normal; line-height: 24.564001083374px;"><br /></span></div>
<div class="MsoNormal">
<span style="font-weight: normal; line-height: 24.564001083374px;">In the beginning of a customer review program, unless you are 100% confident that the vast majority of your customers enjoy your restaurant, you should only ask for a review from people with whom you are familiar and friendly. I don’t mean that they’re just satisfied. I mean that they really enjoy dining at your restaurant!</span></div>
<div class="MsoNormal">
<span style="font-weight: normal; line-height: 24.564001083374px;"><br /></span></div>
<div class="MsoNormal">
<span style="font-weight: normal; line-height: 24.564001083374px;">If you ask for a review, also ask if there is any reason why they can’t give you a 5 star review. If they can’t, discourage them from giving any review because it can make a negative effect in how you are viewed by someone who hasn’t been to your restaurant.</span></div>
<div class="MsoNormal">
<span style="font-weight: normal; line-height: 24.564001083374px;"><br /></span></div>
<div class="MsoNormal">
<span style="font-weight: normal; line-height: 24.564001083374px;">When you get a positive review, on the reviewer’s next visit, thank him/her with an appetizer for the table or whatever you’re comfortable offering.</span></div>
<div class="MsoNormal">
<span style="font-weight: normal; line-height: 24.564001083374px;"><br /></span></div>
<div class="MsoNormal">
<span style="font-weight: normal; line-height: 24.564001083374px;">If you’re 100% sure that your restaurant is viewed really great by diners, you can create a program to encourage reviews which will:</span></div>
<div class="MsoNormal">
<span style="font-weight: normal; line-height: 24.564001083374px;">A) get the 5 star requirement clear in their minds, and</span></div>
<div class="MsoNormal">
<span style="font-weight: normal; line-height: 24.564001083374px;">B) thank them for doing so, even if you don’t know them personally. </span></div>
<div class="MsoNormal">
</div>
<div class="MsoNormal">
<span style="font-weight: normal; line-height: 24.564001083374px;"> Feel free to call us for information about that type of program.</span></div>
<div class="MsoNormal">
<span style="line-height: 115%; mso-bidi-font-family: Arial; mso-bidi-font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";"><span style="font-weight: normal;"><br /></span></span></div>
<div class="MsoNormal">
<span style="font-weight: normal; line-height: 24.564001083374px;">Part 2 of 4 will appear next week:</span><span style="font-weight: normal; line-height: 24.564001083374px;">2. Increase customer visits to your restaurant:<br />End Part 1 </span></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjT2NxNgOx1S2kRPfQhumcE8aZA9iFKEMSySla-vAvfNllX1LwX1jVG8R6gUIZGkP4cKBzsrwz55hyxJm6hyJJ2MJVd1NiVMRziZWofRaFeljbVVfcGuCZIYvdcfDhyphenhyphenTyj8zsz3iur2sgVn/s1600/Restaurant+price+and+location+01-31-15.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjT2NxNgOx1S2kRPfQhumcE8aZA9iFKEMSySla-vAvfNllX1LwX1jVG8R6gUIZGkP4cKBzsrwz55hyxJm6hyJJ2MJVd1NiVMRziZWofRaFeljbVVfcGuCZIYvdcfDhyphenhyphenTyj8zsz3iur2sgVn/s1600/Restaurant+price+and+location+01-31-15.jpg" height="227" width="320" /></a></div>
<div class="separator" style="clear: both; text-align: center;">
YouTube Video of the Riverview Restaurant:</div>
<a href="http://youtu.be/GLYhzM_SBlA?t=35s">Riverview Restaurant Video</a>
<div class="MsoNormal">
<br /></div>
</span>Anonymoushttp://www.blogger.com/profile/05627082753855732839noreply@blogger.com0tag:blogger.com,1999:blog-200197525527502963.post-87348841318839062742014-12-18T04:42:00.000-08:002014-12-25T11:04:27.025-08:00The Bob Hope Real Estate Empire Story – the short version<div class="MsoNormal">
<span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;">An interview that I saw between Howard Stern and Bob Hope years
ago stuck in my mind because of what Hope said about his extraordinary wealth. His
brother was the brains behind his real estate empire. With the power of the
internet, today I searched for that episode. As it turns out, it was only 40
seconds of the interview in which Hope
explains that it was his brother that got him to be the owner of significant
amounts of land. Hope was reported to be one of the top 10 richest men from his
Hollywood era crowd (1940s & 50’s).</span></div>
<div class="MsoNormal">
<span style="font-size: x-small;">Here’s the clip:</span><br />
<iframe allowfullscreen="" frameborder="0" height="315" src="//www.youtube.com/embed/Xb-M8wpvLjs" width="560"></iframe>
<span style="font-size: x-small;"><br /></span></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<b><span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;">In 1983, Bob Hope
disputed Forbes estimate of his wealth:</span></b><br />
<span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;">
After Hope refuted the wealth claim, a reporter named Richard Behar did what
appears to be a thorough job in estimating Hope’s wealth at that time. The
research was in response to Forbes estimate that Bob Hope’s net worth was $200
million plus, which put Hope on the Forbe’s 400 list. The reporter’s conclusion
was that Hope’s wealth was probably closer to $115 million, of which $85
million was in real estate holdings. </span></div>
<div class="MsoNormal">
<span style="font-size: x-small;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"><b>A possible flaw in
the research:</b> </span><br />
<span style="font-size: x-small;"><span style="font-family: Arial, Helvetica, sans-serif;">
Many high net worth individuals buy real estate through corporations they own
and or put holdings in the names of others. A link to the Forbes article written by Peter
Newcomb appears at the bottom of this article. He uses Behar’s research in the
article. </span></span></div>
<div class="MsoNormal">
<span style="font-size: x-small;"><span style="font-family: Arial, Helvetica, sans-serif;"><b>At the time of Hope’s
death, the La Times estimated Hopes wealth to be $500,000,000.</b> (Before his
death, Hope said: They say I’m worth $500 million. If I was worth that much, I
wouldn’t have visited Vietnam, I’d have sent for it.) </span></span><br />
<span style="font-size: x-small;"><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></span></div>
<div class="MsoNormal">
<b><span style="font-family: Verdana, sans-serif; font-size: x-small;">74% of Hope’s wealth
was in Real Estate:</span></b><br />
<span style="font-size: x-small;"><span style="font-family: Arial, Helvetica, sans-serif;">
It’s somewhat less important as to whether Hope’s wealth was $115 or $500
million. Even if Hope’s wealth was $115 million, it was documented that 74% of
that number was real estate holdings. Many of Hope’s friends who also had
significant earnings from the entertainment field, didn’t invest as
aggressively in real estate as Hope did, and most never came close to the
accumulation of wealth that Hope achieved.
</span></span><br />
<span style="font-size: x-small;"><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></span></div>
<div class="MsoNormal">
<span style="font-size: x-small;"><b><span style="font-family: Arial, Helvetica, sans-serif;">What does a billion dollars in
donations look like?</span></b> </span><br />
<span style="font-size: x-small;"><span style="font-family: Arial, Helvetica, sans-serif;">
Those who have studied Hope’s financials conclude that he gave away about
$1,000,000,000.00 (one billion) in donations and charity during his lifetime.
See the imdb biography link at the bottom of this article.</span></span><br />
<span style="font-size: x-small;"><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></span></div>
<div class="MsoNormal">
<span style="font-size: x-small;"><span style="font-family: Arial, Helvetica, sans-serif;">One of Hope’s larget donations came from several acres of
prime real estate in Rancho Mirage, CA, which was originally bought to build a
racetrack. He later decided a medical center was needed in the area instead, so
he donated the land to build the Eisenhower Medical Center, which is rated among the top 100 hospitals in America today. </span><br /><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></span></div>
<div class="MsoNormal">
<span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;">If you google the wealth of current era entertainers, you
will find that the top entertainers hover between $200 & $400 million in
net worth. Bob Hopes was estimated at around $150 million about 65 years ago.
The creation of wealth through real estate is proven throughout history. </span></div>
<div class="MsoNormal">
<span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;">You can find example after example of people who created
great wealth from their earnings by learning about and investing in real
estate. As any millionaire janitor can
tell you, it’s not how much you make, it’s how much you keep and compound! </span></div>
<div class="MsoNormal">
<span style="font-family: Arial, Helvetica, sans-serif; font-size: xx-small;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: Arial, Helvetica, sans-serif; font-size: xx-small;">Forbes Article (after page loads, click continue to site
upper right corner): </span><a href="http://www.forbes.com/2003/08/04/cz_pn_0804hopeedit.html"><span style="font-family: Arial, Helvetica, sans-serif; font-size: xx-small;">http://www.forbes.com/2003/08/04/cz_pn_0804hopeedit.html</span></a></div>
<br />
<div class="MsoNormal">
<span style="font-family: Arial, Helvetica, sans-serif; font-size: xx-small;">IMBD - Easy Read Biography Link:</span> <span style="font-family: Arial, Helvetica, sans-serif; font-size: xx-small;"><a href="http://www.imdb.com/name/nm0001362/bio">http://www.imdb.com/name/nm0001362/bio</a></span><br />
<br />
<div style="margin-bottom: .0001pt; margin: 0in;">
<span style="font-family: Verdana, sans-serif;"><span style="color: #333333; font-size: 10pt;">If you have any questions about this post or marketing strategies, send me an e-mail using my gmail account set-up for this blog as follows: </span><span style="color: #333333; font-size: 10pt;">813marketing@gmail.com </span><span style="font-size: 13.5pt;"><o:p></o:p></span></span></div>
<div style="margin-bottom: .0001pt; margin: 0in;">
<br /></div>
<div style="margin-bottom: .0001pt; margin: 0in;">
<span style="font-family: Verdana, sans-serif;"><span style="background: white; color: #333333; font-size: 10pt;">Feel free to contact me. I’m available to consult with sellers and agents who are in need of advanced marketing strategies. I have interests in Tampa and Sarasota Florida as well as Staten Island and Brooklyn New York.</span><span style="font-size: 13.5pt;"><o:p></o:p></span></span></div>
<div style="margin-bottom: .0001pt; margin: 0in;">
<br /></div>
<div style="margin-bottom: .0001pt; margin: 0in;">
<span style="background: white; color: #333333; font-size: 10pt;"><span style="font-family: Verdana, sans-serif;">#ScottREpFL #realestate #sellingahome #Riverview-fl #brandon-fl #northportfl #portcharlottefl #florida #valricofl #lithiafl #fishhawkfl <o:p></o:p></span></span></div>
<div style="margin-bottom: .0001pt; margin: 0in;">
<span style="background-color: white; color: #222222; font-family: Verdana, sans-serif; font-size: 10pt;"><br /></span>
<span style="background-color: white; color: #222222; font-family: Verdana, sans-serif; font-size: 10pt;">real-estate-and-marketing.blogspot.com</span></div>
</div>
Anonymoushttp://www.blogger.com/profile/05627082753855732839noreply@blogger.com0tag:blogger.com,1999:blog-200197525527502963.post-3857762969361875652014-10-21T04:21:00.002-07:002015-08-11T02:56:52.829-07:00Buyer's Agent or Order Taker, and why does it matter?<h1 style="text-align: center;">
<span style="font-family: Verdana, sans-serif; font-size: 14pt;">Buyer's Agent or Order Taker?</span></h1>
<div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: 11pt;">As a buyer, it may seem great to have someone show you 40
homes, but the 40<sup>th</sup> home will probably be marginally similar to the
7<sup>th</sup>, 12<sup>th</sup> or 18<sup>th</sup> home you saw 3 or 4 weeks
earlier. Wouldn’t it be better to have a knowledgeable agent keep you on track
toward buying your home now, before the next price or interest rate increase?
<b>We are in an uptrend market!</b></span><br />
<span style="font-family: Verdana, sans-serif;"><span style="font-size: 11pt;"><br /></span>
</span><br />
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: 11pt;">
<b>What’s an order
taker?</b> </span><br />
<span style="font-family: Verdana, sans-serif;"><span style="font-size: 11pt;">
Generally, it’s when a buyer says I want the xyz widget and the salesperson
writes-up an order for the xyz widget. A
professional salesperson will sometimes be an order taker. There’s nothing
wrong with that. Most of the time, they’re truly consultants.</span></span><br />
<br />
<span style="font-family: Verdana, sans-serif; font-size: x-small;"><span style="font-family: Verdana, sans-serif; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-bidi-theme-font: minor-bidi; mso-fareast-font-family: Calibri; mso-fareast-language: EN-US; mso-fareast-theme-font: minor-latin;"><b>The
Process:</b></span><br /><span style="font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-bidi-theme-font: minor-bidi; mso-fareast-font-family: Calibri; mso-fareast-language: EN-US; mso-fareast-theme-font: minor-latin;">
After an initial consultation and visiting homes on the market with you (the
buyer), a pro will key into what you really want. Sometimes, what buyers say
they want in the initial consultation doesn’t match what they light-up about
when visiting homes on the market. If the agent gets it right, “looking” for a
new home won’t be a never ending endeavor.</span></span><br />
<span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"><br /></span><span style="font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-bidi-theme-font: minor-bidi; mso-fareast-font-family: Calibri; mso-fareast-language: EN-US; mso-fareast-theme-font: minor-latin;"><b><span style="font-size: 12pt; line-height: 115%;">The
Difference:</span></b></span><br /><span style="font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-bidi-theme-font: minor-bidi; mso-fareast-font-family: Calibri; mso-fareast-language: EN-US; mso-fareast-theme-font: minor-latin;"><span style="font-size: 12pt; line-height: 115%;">
A man selling electronics in a retail store may be 100 times more proficient at
the profession of sales than a person selling multi million dollars homes. The
electronics guy, the rare one who’s an actual pro, zeroes in on your true hot
buttons (the small percentage of features that you most desire and/or need). Before
you know it, you’re the proud owner of a product that you might have otherwise
waited to buy (even if it’s a bit over your budget). However, you’ll be happier
for a longer period of time because he helped you get the product that gives
you the WOW factor. In this case, you are fortunate to have met a professional
salesperson!</span></span></span><br />
<span style="font-family: Verdana, sans-serif;"><span style="font-size: 16px; line-height: 18.3999996185303px;"><br /></span><span style="font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-bidi-theme-font: minor-bidi; mso-fareast-font-family: Calibri; mso-fareast-language: EN-US; mso-fareast-theme-font: minor-latin;"><span style="font-size: 12pt; line-height: 115%;">An agent may show you multiple properties, some of which would
work great for you, but often, an offer won’t be made because the agent wasn’t
skilled at helping you to see the value or the WOW factor.</span></span></span><br />
<span style="font-family: Verdana, sans-serif;"><span style="font-size: 16px; line-height: 18.3999996185303px;"><br /></span><span style="font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-bidi-theme-font: minor-bidi; mso-fareast-font-family: Calibri; mso-fareast-language: EN-US; mso-fareast-theme-font: minor-latin;"><span style="font-size: 12pt; line-height: 115%;"><span style="font-size: 12pt; line-height: 115%;">Let’s say that a home fits your wants and needs,
but one of the bedrooms is small. You’re sending out rejection signals and you’re
using the small bedroom as the focal point. </span><b style="font-size: 12pt; line-height: 115%;"><i>As an agent</i></b><span style="font-size: 12pt; line-height: 115%;">, if the house
is a good fit for the buyer, what do you say to help the buyer make the right
decision which will result in the buyer putting in an offer?</span></span></span><br /><span style="font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-bidi-theme-font: minor-bidi; mso-fareast-font-family: Calibri; mso-fareast-language: EN-US; mso-fareast-theme-font: minor-latin;"><span style="font-size: 12pt; line-height: 115%;"><b><span style="font-size: 12pt; line-height: 115%;"><br /></span></b></span></span></span><br />
<span style="font-family: Verdana, sans-serif;"><span style="font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-bidi-theme-font: minor-bidi; mso-fareast-font-family: Calibri; mso-fareast-language: EN-US; mso-fareast-theme-font: minor-latin;"><span style="font-size: 12pt; line-height: 115%;"><b><span style="font-size: 12pt; line-height: 115%;">An order taker will accept the rejection signals
as a direction to find another house to view.</span></b><span style="font-size: 12pt; line-height: 115%;"> This isn’t good for
anyone. It’s certainly not good for you, the buyer, and it’s not good for the
seller.</span></span></span><br /><span style="font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-bidi-theme-font: minor-bidi; mso-fareast-font-family: Calibri; mso-fareast-language: EN-US; mso-fareast-theme-font: minor-latin;"><span style="font-size: 12pt; line-height: 115%;"><br /></span></span></span><br />
<span style="font-family: Verdana, sans-serif;"><span style="font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-bidi-theme-font: minor-bidi; mso-fareast-font-family: Calibri; mso-fareast-language: EN-US; mso-fareast-theme-font: minor-latin;"><span style="font-size: 12pt; line-height: 115%;">A professional salesperson will separate your objection (the
small bedroom), and verify if you have additional objections (neighborhood,
house features, etc.). He’ll get to the root of the real reason for your
rejection. If the issue is truly the
small bedroom, or other similar minor details, the pro will help you see the
value of the overall purchase and overcome the minor issues so the deal can
move forward. Everyone wins – no procrastination!</span></span><br /><span style="font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-bidi-theme-font: minor-bidi; mso-fareast-font-family: Calibri; mso-fareast-language: EN-US; mso-fareast-theme-font: minor-latin;"><span style="font-size: 12pt; line-height: 115%;"><b><span style="font-size: 12pt; line-height: 115%;"><br /></span></b></span></span></span><br />
<span style="font-family: Verdana, sans-serif;"><span style="font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-bidi-theme-font: minor-bidi; mso-fareast-font-family: Calibri; mso-fareast-language: EN-US; mso-fareast-theme-font: minor-latin;"><span style="font-size: 12pt; line-height: 115%;"><b><span style="font-size: 12pt; line-height: 115%;">As
a buyer, a salesperson isn’t going to convince you to do anything.</span></b><span style="font-size: 12pt; line-height: 115%;"> If
you select a buyer’s agent properly, you will end out having confidence and
trust in the agent. If you don’t have trust, you probably made a mistake in the agent
selection</span><span style="font-size: 12pt; line-height: 115%;">.</span></span></span><br /><span style="font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-bidi-theme-font: minor-bidi; mso-fareast-font-family: Calibri; mso-fareast-language: EN-US; mso-fareast-theme-font: minor-latin;"><span style="font-size: 12pt; line-height: 115%;"><span style="font-size: 12pt; line-height: 115%;"><br /></span></span></span></span><br />
<span style="font-family: Verdana, sans-serif;"><span style="font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-bidi-theme-font: minor-bidi; mso-fareast-font-family: Calibri; mso-fareast-language: EN-US; mso-fareast-theme-font: minor-latin;"><span style="font-size: 12pt; line-height: 115%;"><span style="font-size: 12pt; line-height: 115%;">The agent should be part of your inner circle,
but instead of giving you his/her personal opinions, the agent should be able
to help you logically decide if the purchase is correct based on the directions
you gave the agent. It’s still your decision!</span></span></span><br /><span style="font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-bidi-theme-font: minor-bidi; mso-fareast-font-family: Calibri; mso-fareast-language: EN-US; mso-fareast-theme-font: minor-latin;"><br /></span></span><br />
<span style="font-family: Verdana, sans-serif;"><span style="font-size: xx-small; line-height: 115%; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-bidi-theme-font: minor-bidi; mso-fareast-font-family: Calibri; mso-fareast-language: EN-US; mso-fareast-theme-font: minor-latin;">If all you want is an order taker, then none of this
matters. If you want to increase your odds of making a good decision, a
professional salesperson is who you want on your team.</span></span><br />
<br />
<div style="margin-bottom: .0001pt; margin: 0in;">
<span style="font-family: Verdana, sans-serif;"><span style="color: #333333; font-size: 10pt;">If you have any questions
about this post or marketing strategies, send me an e-mail using my gmail
account set-up for this blog as follows: </span><span style="color: #333333; font-size: 10pt;">813marketing@gmail.com </span><span style="font-size: 13.5pt;"><o:p></o:p></span></span></div>
<div style="margin-bottom: .0001pt; margin: 0in;">
<br /></div>
<div style="margin-bottom: .0001pt; margin: 0in;">
<span style="font-family: Verdana, sans-serif;"><span style="background: white; color: #333333; font-size: 10pt;">Feel free to
contact me. I’m available to consult with sellers and agents who are in need of
advanced marketing strategies. I have interests in Tampa and Sarasota Florida.</span><span style="font-size: 13.5pt;"><o:p></o:p></span></span></div>
<div style="margin-bottom: .0001pt; margin: 0in;">
<br /></div>
<div style="margin-bottom: .0001pt; margin: 0in;">
<span style="background: white; color: #333333; font-size: 10pt;"><span style="font-family: Verdana, sans-serif;">#ScottREpFL #realestate #sellingahome #Riverview-fl #brandon-fl #northportfl
#portcharlottefl #florida #valricofl #lithiafl #fishhawkfl <o:p></o:p></span></span></div>
<div style="margin-bottom: .0001pt; margin: 0in;">
<br /></div>
<div style="margin-bottom: .0001pt; margin: 0in;">
<span style="font-family: Verdana, sans-serif;"><span style="background: white; color: #222222; font-size: 10pt;">real-estate-and-marketing.blogspot.com
</span><span style="font-size: 13.5pt;"><o:p></o:p></span></span></div>
<div style="margin-bottom: .0001pt; margin: 0in;">
<span style="font-size: 13.5pt;"><span style="font-family: Verdana, sans-serif;"><br /></span></span></div>
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Anonymoushttp://www.blogger.com/profile/05627082753855732839noreply@blogger.com0tag:blogger.com,1999:blog-200197525527502963.post-15941122205194237002014-10-11T07:00:00.001-07:002015-08-11T02:49:11.687-07:005 Simple Steps to remove distractions so you can sell your house:<h1>
<b><span style="font-family: Verdana, sans-serif; font-size: 10pt; line-height: 115%;">5 Simple Steps to remove
distractions so you can sell your house:</span></b></h1>
<div>
<span style="font-family: Verdana, sans-serif; font-size: 10pt; line-height: 115%;">Buyers
who are distracted by our everyday normal existence might decide to buy another
house that doesn’t confuse them.</span></div>
<div>
<span style="font-family: Verdana, sans-serif; font-size: 10pt; line-height: 115%;"><br /></span></div>
<span style="font-family: Verdana, sans-serif; font-size: 10pt; line-height: 115%;">You
have a buyer coming to view your house. Do your part to help a buyer see your
house. If you haven’t heard it before, it’s a simple concept. <b>A buyer has to
be able to picture their life in your home.</b> <br /><br />
</span><br />
<div>
<span style="font-family: Verdana, sans-serif; font-size: 10pt; line-height: 115%;">1.
</span><b style="font-family: Verdana, sans-serif; font-size: 10pt; line-height: 115%;">Closets Step 1</b><span style="font-family: Verdana, sans-serif; font-size: 10pt; line-height: 115%;">: Empty your closets by 1/2. Buyers need to see the space
they’re getting in the closets. When your closet is stuffed, most buyers can’t
picture the space. Buyers need to see that there’s room for their stuff!</span></div>
<div>
<span style="font-family: Verdana, sans-serif; font-size: 10pt; line-height: 115%;"><br /></span></div>
<div>
<span style="font-family: Verdana, sans-serif; font-size: 10pt; line-height: 115%;"> </span><b style="font-family: Verdana, sans-serif; font-size: 10pt; line-height: 115%;">Closets Step 2</b><span style="font-family: Verdana, sans-serif; font-size: 10pt; line-height: 115%;">: Neatly arranged
clothes gives the appearance of more room even if the closet is small. Remaining
clothes should be arranged neatly on hangers (i.e. shirts with shirts, jackets
with jackets.) If you want to go one step further, also arrange by color.</span></div>
<div>
<span style="font-family: Verdana, sans-serif; font-size: 10pt; line-height: 115%;"><br /></span></div>
<div>
<span style="font-size: 10pt; line-height: 115%;"><span style="font-family: Verdana, sans-serif;">2. We all get
entrenched in our homes</span>. </span><b style="font-size: 10pt; line-height: 115%;"><span style="font-family: Verdana, sans-serif;">Take “your home” out of your house</span></b><span style="font-size: 10pt; line-height: 115%;"><span style="font-family: Verdana, sans-serif;">.</span> <span style="font-family: Verdana, sans-serif;">Store</span> <span style="font-family: Verdana, sans-serif;">1/3 to 1/2 </span></span><span style="font-family: Verdana, sans-serif;"><span style="font-size: 10pt; line-height: 115%;">of your personal items outside of the house (I don’t mean in the driveway
either – lol.) Maybe ask a friend or relative to hold some of your personal
items until your house sells.</span></span></div>
<div>
<span style="font-family: Verdana, sans-serif;"><span style="font-size: 10pt; line-height: 115%;"><br /></span></span></div>
<div>
<span style="font-family: Verdana, sans-serif; font-size: 10pt; line-height: 115%;"> </span><span style="font-family: Verdana, sans-serif; font-size: 10pt; line-height: 115%;"> </span><b style="font-family: Verdana, sans-serif; font-size: 10pt; line-height: 115%;">Pictures</b><span style="font-family: Verdana, sans-serif; font-size: 10pt; line-height: 115%;">:
A limited number of personal pictures are fine as long as they’re laid out neatly.
If you have too many pictures, the “showing” becomes about you and not about
the house you’re trying to sell.</span></div>
<div>
<span style="font-family: Verdana, sans-serif;"><span style="font-size: 10pt; line-height: 115%;"><br /></span></span></div>
<div>
<span style="font-size: 10pt; line-height: 115%;"><span style="font-family: Verdana, sans-serif;"> A </span></span><strong><span style="font-family: Verdana, sans-serif; font-size: 10pt; font-weight: normal; line-height: 115%;">buyer’s agent can use a limited number of
personal wall pictures to help people envision their own pictures on the wall. If
the house is a good fit for the buyer, a professional sales person will help the
buyer </span></strong><strong><span style="font-family: Verdana, sans-serif; font-size: 10pt; line-height: 115%;">create mental ownership</span></strong><strong><span style="font-family: Verdana, sans-serif; font-size: 10pt; font-weight: normal; line-height: 115%;"> with the use of pictures (different article – lol.)</span></strong></div>
<div>
<span style="font-family: Verdana, sans-serif;"><span style="font-size: 10pt; line-height: 115%;"><br /></span></span></div>
<div>
<span style="font-family: Verdana, sans-serif; font-size: 10pt; line-height: 115%;">3.
<b>Light sells so let it in!</b> More people are positive about a bright sunny
day than a rainy day. Now and then you hear people say it’s beautiful out, but
you rarely hear that when it’s raining (even if you personally like a</span><span style="font-size: 10pt; line-height: 115%;"><span style="font-family: Verdana, sans-serif;"> good
thunderstorm)!</span></span><span style="font-size: 8pt; line-height: 115%;"> <span style="font-family: Verdana, sans-serif;"><b>Open the shades
and replace burnt out bulbs</b>.</span></span></div>
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<span style="font-family: Verdana, sans-serif;"><span style="font-size: 10pt; line-height: 115%;"><br /></span></span></div>
<div>
<span style="font-family: Verdana, sans-serif; font-size: 10pt; line-height: 115%;">4.
</span><b style="font-family: Verdana, sans-serif; font-size: 10pt; line-height: 115%;">Fix the minor stuff</b><span style="font-family: Verdana, sans-serif; font-size: 10pt; line-height: 115%;"> yourself or hire someone to do it. People will
notice when your faucet leaks. To a buyer, that goes on their mental work to be
done list. It’s a small investment to remove a minor distraction.</span></div>
<div>
<span style="font-family: Verdana, sans-serif;"><span style="font-size: 10pt; line-height: 115%;"><br /></span></span></div>
<div>
<span style="font-family: Verdana, sans-serif;"><span style="font-size: 10pt; line-height: 115%;">5. Are you feeling
ambitious? How’s about </span><b style="font-size: 10pt; line-height: 115%;">a fresh coat of new paint</b></span><span style="font-size: 10pt; line-height: 115%;"><span style="font-family: Verdana, sans-serif;"> (notice the emphasis –
Fresh and New.) Your house is great, but if another equal house (can even be
slightly more $) looks like less work and has a fresh feel to it, guess which
house will get the offer?</span></span></div>
<div>
<span style="font-family: Verdana, sans-serif;"><span style="font-size: 10pt; line-height: 115%;"><br /></span></span></div>
<div style="margin-bottom: .0001pt; margin: 0in;">
<span style="color: #333333; font-family: "Verdana","sans-serif"; font-size: 10.0pt;">If you have any questions
about this post or marketing strategies, send me an e-mail using my gmail
account set-up for this blog as follows: </span><span style="color: #333333; font-family: Verdana, sans-serif; font-size: 10pt;">813marketing@gmail.com </span></div>
<div style="margin-bottom: .0001pt; margin: 0in;">
<span style="font-family: Verdana, sans-serif; font-size: 10pt; line-height: 115%;"><br /></span></div>
<div style="margin-bottom: .0001pt; margin: 0in;">
<span style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: 10pt; line-height: 13pt;">Feel
free to contact me. I’m available to consult with sellers and agents who are in
need of advanced marketing strategies. I have interests in Tampa and Sarasota
Florida.</span></div>
<div style="margin-bottom: .0001pt; margin: 0in;">
<span style="font-family: Verdana, sans-serif; font-size: 10pt; line-height: 115%;"><br /></span></div>
<div style="margin-bottom: .0001pt; margin: 0in;">
<span style="font-family: Verdana, sans-serif;"><span style="background: white; color: #333333; font-size: 10pt; line-height: 115%;">#ScottREpFL #realestate #Riverviewfl
#brandonfl #north-portfl #portcharlottefl #florida #valricofl #lithiafl
#fishhawkfl </span><span style="background: white; color: #222222; font-size: 10pt; line-height: 115%;">real-estate-and-marketing.blogspot.com</span></span><br />
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Anonymoushttp://www.blogger.com/profile/05627082753855732839noreply@blogger.com0tag:blogger.com,1999:blog-200197525527502963.post-28937585085859010192014-09-28T15:45:00.001-07:002016-01-25T13:29:59.639-08:00LOWER YOUR PRICE OR IMPROVE YOUR MARKETING?<h2 style="text-align: center;">
<span style="font-size: 14pt;"><b><span style="color: #ff6600; font-family: "verdana" , sans-serif; font-variant: small-caps; line-height: 115%;">Lower
your price or improve your marketing</span></b><b><span style="color: #ff6600; font-family: "verdana" , sans-serif; line-height: 115%;">?</span></b></span></h2>
<div>
<b style="color: #ff6600; font-family: verdana, sans-serif;"><span style="font-size: 18.6667px; line-height: 21.4667px;"> </span><a href="http://north-port-fl.blogspot.com/2016/01/lower-your-price-or-improve-your.html" style="font-size: 18.6667px; line-height: 21.4667px;" target="_blank">Article moved. Click here</a></b></div>
<div>
<span style="color: #ff6600; font-family: "verdana" , sans-serif;"><span style="font-size: 18.6667px; line-height: 21.4667px;"><b><br /></b></span></span></div>
<div>
<span style="color: #ff6600; font-family: "verdana" , sans-serif;"><span style="font-size: 18.6667px; line-height: 21.4667px;"><b><br /></b></span></span></div>Anonymoushttp://www.blogger.com/profile/05627082753855732839noreply@blogger.com0tag:blogger.com,1999:blog-200197525527502963.post-33127648806213918882014-09-11T10:25:00.000-07:002015-08-11T03:02:41.605-07:00Can you call it a bedroom without a closet?<h1>
<span style="font-family: Verdana, sans-serif; font-size: small;">Can you call it a bedroom without a closet?</span></h1>
<span style="font-family: Verdana, sans-serif; font-size: x-small;">1. Entrance: A
bedroom needs at least two methods of egress. It should be accessible from within
the house (door or an entrance where a door could be reasonably installed),
and then have one other exit (window or door). </span><br />
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;">2. Escape: A
bedroom must have one other method of egress beyond the entrance point. A door
to the exterior or a window is required. </span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;">3. Ceiling Height:
50% of a bedroom ceiling needs to be at least 7 ft tall. If a portion of the
area is say 5 feet tall, that portion isn’t considered livable area and
should not be counted toward the room's square footage.</span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;">4. Size: The room
should be at least 70 square feet, (cannot be smaller than 7 feet in any
horizontal direction.) Manufactured homes that are constructed according to the
standards of HUD can have a minimum of 50 square feet of floor area (50 sq. ft.
not fact checked).</span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;">5. Bedroom is to be
located along and exterior wall.</span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;">6. Closet: Is a
closet required to be considered a bedroom? As it turns out, it is not required
in certain circumstances and locations. As an example, an old house may have
been built without bedroom closets, as was common a long time ago. Depending on
local rules, a closet may or may not be required in your area. </span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;">A room may not be considered a bedroom if it is used to
access another room except a bathroom or closet. As an example, a room with a
Study. You may choose to use the Study as a bedroom for your personal purposes,
but it is not a bedroom if you have to go through one bedroom to get to
it. </span></div>
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<span style="font-family: Verdana, sans-serif; font-size: x-small;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;">Some old houses were built without closets in the bedroom.
However, most people today would expect to have a closet in the bedroom.
Stating a room is a bedroom when a closet doesn’t exist in the room, in a
neighborhood where a closet is either required or generally accepted as a
requirement, the room should not be presented as a bedroom.</span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;">Disclaimer: This
information is not guaranteed for
your particular circumstance and nothing written here should be considered
advise. If you want to obtain information on your own, research residential
codes and other terms. You can also contact an appraiser, “local” real estate
agent or broker, or other service providers. </span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;">Here are two county codes worded differently for the
definition of a bedroom:</span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;">Hillsborough County Building code:<br />
Bedroom means a private room with a <b>closet</b>
and window, designed in a manner appropriate for sleeping, separated from other
rooms by a door, and accessible to a bathroom without crossing another bedroom
or living room.</span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;">Sarasota County:<br />
Bedroom: Any residential room which has an area of 70 Sq. Ft. or more and a
storage closet and is not part of the common living area.</span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;">Building codes will vary from state to state. In most
cities, bedrooms must have an escape or rescue point (usually a window).
Building codes will dictate the maximum and minimum height, minimum square
footage and width of the window. </span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;">In some codes, a closet may not be required to classify a
room as a bedroom.</span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;">I have marketing interests in Tampa and Sarasota Florida.</span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif; font-size: x-small;">If you have any questions about this post or marketing strategies, send me an e-mail using my gmail account as follows: 813marketing@gmail.com </span></div>
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<span style="font-size: x-small;"><span style="font-family: Verdana, sans-serif;">#ScottREpFL #realestate #Riverview #brandon #NorthPort
#PortCharlotte #florida #valrico #lithia #fishhawk <span style="background: white; color: #222222; line-height: 115%;">real-estate-and-marketing.blogspot.com</span></span><o:p></o:p></span></div>
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Anonymoushttp://www.blogger.com/profile/05627082753855732839noreply@blogger.com0